Good design is obvious. Great design is transparent.
Joe Sparano
A designer can mull over complicated designs for months. Then suddenly the simple, elegant, beautiful solution occurs to him. When it happens to you, it feels as if God is talking! And maybe he is.
Leo Frankowski
The thing that’s so wonderful about using beautiful, appropriate tools is that they become an extension of you, your body, your fingertips, and your mind. They get out of the way and let you directly interact with the problem you are solving. Everyone’s tried to remove a screw without a screwdriver; a task quickly becomes impossible that otherwise would be trivial.
Luke Crawford
It’s not about knowing all the gimmicks and photo tricks. If you haven’t got the eye, no program will give it to you.
David Carson
Design is so critical it should be on the agenda of every meeting in every single department.
Tom Peters
If you want me to give you a two-hour presentation, I am ready today. If you want only a five-minute speech, it will take me two weeks to prepare.
Mark Twain
It took me a few seconds to draw it, but it took me 34 years to learn how to draw it in a few seconds.
Paula Scher (citibank) — drawing the logo in a meeting! whut
For web designers, there are four keys to surviving bad economic times: do good work, charge a fair price, lower your overhead, and be sure you are communicating with your client.
Jeffrey Zeldman
Every practice has a set of rules which governs it. Mastery occurs with the realization of these rules. Innovation occurs at the point of intelligent and creative rebellion against them.
Fiel Valdez
Creative without strategy is called ‘art’. Creative with strategy is called ‘advertising’.
Jef I. Richards
Less is more.
Ludwig Mies van Der Rohe